@a传播领导者定位对消费者产品态度和购买意愿的影响研究@Achuan bo ling dao zhe ding wei dui xiao fei zhe chan pin tai du he gou mai yi yuan de ying xiang yan jiu@d= A research on the effect of propagating brand as a market leader on consumer's product attitude and purchase intention@f贺曦鸣著@zeng
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传播领导者定位对消费者产品态度和购买意愿的影响研究= A research on the effect of propagating brand as a market leader on consumer's product attitude and purchase intention/贺曦鸣著.-北京：经济科学出版社，2020.10
